At Square Meters Healthcare Marketing, we don’t just market healthcare — we transform it. For over a decade, we’ve helped doctors, specialists, and healthcare organisations across the globe to build trusted brands that patients love, professionals respect, and competitors want to learn from.
Our programs are governed by Founder & Global Director Aristotelis Dimou and executed by our global team of specialists. From Asia to Europe to Australasia — we create systems of growth that are more than just marketing. More than just campaigns. We combine governance, creativity, and precision to deliver healthcare marketing on a new level.
In an era of noise, clickbait and short-lived attention, we set our clients apart with clarity, compliance and credibility.
It’s not marketing for clicks. It’s marketing for care. Impact. Proven trust.
Strategy. Precision. Data. Design. Content. Governance. Security. Reporting.
At Square Meters Healthcare Marketing, we create more than just campaigns or strategies. We design complete growth systems with a single focus: to help healthcare leaders attract the right patients and deliver on every patient interaction — from the first click to long-term loyalty.
Everything we do is governed by a clear, consistent and transparent framework that centres on three values:
Truth and compliance: every project must be by the book. Our processes align with and go beyond:
Every campaign or system is also:
Our clients don’t just trust us to be creative, they trust us to be accountable. Every outcome, every report, every service and every platform we use is assessed, reported, reviewed and — if required — fixed.
We help healthcare professionals and organisations, from local practitioners to global providers, attract their ideal patients and deliver real impact by using sophisticated, modern systems that are designed to perform, scale, and outlast the competition.
We design and implement intelligent growth ecosystems for our clients — built for performance, growth and lasting impact.
From brand strategy and compliance, to systems and reporting,
Our programs are:
We specialise in helping healthcare organisations attract their ideal patients with smart, modern systems and precision data.
By building:
We don’t sell marketing services.We deliver solutions with better outcomes. Systems that lower overheads and inefficiencies, and maximise performance, governance and growth.
Marketing leadership with a clear purpose and precision to match.
With over 25 years of combined commercial and digital experience, Aristotelis founded and leads Square Meters Healthcare Marketing with a simple vision in mind: to lift healthcare organisations and professionals to new levels of strategic intelligence and digital transformation.
He has run marketing and growth programs for the world’s most trusted brands (Telstra, Australia Post, Harvey Norman, Sensis, Kambrook) as well as supported over 2500+ Australian and New Zealand healthcare and disability providers to build and govern truly sustainable, compliant and impactful brands.
In our system, Aristotelis Dimou governs every project, every client and every engagement from start to finish. The global team of specialists you see on this page works with — and executes with excellence under clear accountability, structured governance and transparent reporting.
Operations across three continents.
Medical system engineers and designers, healthcare UX designers, Google Analytics certified analysts, content strategists and more. Experts from different places, with different disciplines. One purpose, one focus, and one structured system of governance to execute and report on every project with precision and efficiency.
Our distributed business model means:
Clients benefit from 360 coverage, expert teams, local support and smart, modern platforms. Each engagement is run through a structured project management system with clear key performance indicators, ensuring strategic governance, and cross-team alignment between goals, programs and performance.
Australian healthcare providers. Redesigning and reinventing their digital systems. Patient acquisition. Retention. Booking, engagement, and growth. Navigating digital innovation and growth opportunities — on our terms, with governance as our guide.
Launching one of Europe’s most established and professional care brands into Australia. Bridging heritage with cutting-edge digital growth systems and strategic marketing.
Australia’s preferred digital partner for NDIS providers. Nurturing over 2500+ leading, innovative and growing Australian and New Zealand healthcare and disability providers to better support, connect with, and grow their reach with current and future participants.
Australian medical practices in the Top 3 on Google Maps (Australia). Improved local visibility, relevance, and credibility. Generating instant results and ongoing patient growth.
Contributors to Energy Australia’s very own Innovation Incubator. A consultative approach to help leaders marry technology, sustainability and healthcare marketing brilliance.
Combining the rare mix of both healthcare UX designers and medical content strategists, ensuring each and every touchpoint in our digital systems are not just compliant, but genuinely human and designed with patients and care at the heart.
Accelerating healthcare through partnerships with some of the world’s best and brightest in engineering and AI. Automation, advanced analytics, machine learning and predictive growth intelligence — to help healthcare organisations grow smarter, quicker, and with precision.
We don’t work in healthcare. We work with healthcare.
It’s the difference between serving and selling. The difference between better solutions, and better outcomes for all of us.
We don’t work for healthcare organisations — we work with them. Our purpose is simple: to help the most driven, the most visionary, the most innovative leaders succeed, through intelligent governance, strategic precision, and a practical mindset when it comes to making decisions and investing in campaigns.
