Neurodiversity clinics across Australia — whether specialising in autism, ADHD, or learning support — play a vital role in creating inclusive, personalised care environments. But behind every successful therapy program lies another challenge: managing enquiries, appointments, data, and marketing across multiple clinicians and clients.
At Square Meters Digital, we understand that digital transformation isn’t just about software — it’s about creating measurable systems that improve communication, outcomes, and growth. For neurodiversity clinics, the right booking and CRM system connects care delivery with data-driven marketing — showing where enquiries come from, what services convert, and how to improve engagement.
This guide covers the top booking and CRM systems for neurodiversity clinics in Australia, their AI capabilities, and how they integrate with marketing tools like Google Tag Manager (GTM), Google Analytics 4 (GA4), and Meta Pixel to measure success in real time.
Why Neurodiversity Clinics Need an Integrated Booking & CRM System
Clinics supporting autistic, ADHD, or neurodivergent individuals rely on trust, communication, and consistency. Yet many still struggle with disconnected systems: one for bookings, one for notes, and another for marketing.
A unified CRM transforms this into a single, trackable ecosystem.
| Feature | Operational Benefit | Marketing Benefit |
|---|---|---|
| Online Bookings & Intake Forms | Reduces admin, ensures accessibility. | Tracks enquiries from web or ad campaigns. |
| Client CRM & Notes | Stores therapy progress, goals, preferences. | Enables personalised communication & retention. |
| AI Scheduling & Communication | Reduces missed appointments. | Increases follow-up conversions. |
| Marketing Tracking (GA4, GTM, Pixel) | Measures which campaigns bring real bookings. | Optimises ad spend by outcome, not clicks. |
| Data Security & Compliance | Protects sensitive client data. | Builds trust & credibility online. |
When your CRM, website, and marketing platforms communicate seamlessly, your clinic gains full visibility from ad click to therapy outcome.
Square Meters Digital’s Selection Framework
We evaluate healthcare software based on:
- AI & Automation Power — smart scheduling, reminders, predictive analytics.
- Marketing Integration — ability to embed tracking codes and measure ROI.
- Accessibility & UX — user-friendly for both staff and neurodivergent clients.
- Compliance & Security — adherence to privacy and health data standards.
- Affordability & Scalability — suitable for solo practitioners and multi-disciplinary centres.
1. Halaxy – Best Overall for Allied-Health Neurodiversity Practices
Overview
Halaxy is an Australian-built platform trusted by allied-health professionals, from psychologists to occupational therapists. It’s particularly effective for multidisciplinary neurodiversity clinics because it combines booking, billing, and client management in one secure system.
AI Features
- Smart Recall System: AI detects when clients are due for review or therapy renewal.
- Predictive Analytics: Identifies appointment patterns and drop-off risks.
- AI-Assisted Billing: Automatically codes NDIS or Medicare sessions.
Marketing & Tracking Power
Halaxy integrates with GTM and GA4, enabling full conversion tracking from digital campaigns to confirmed sessions. You can add Meta Pixel to retarget families researching autism or ADHD support.
Pros
Built for allied-health in Australia
NDIS billing & compliance-ready
Affordable for solo & group clinics
Cons
Limited built-in marketing tools
Some analytics require manual setup
Square Meters Digital Opinion
Halaxy is our top recommendation for most neurodiversity clinics — cost-effective, compliant, and easy to integrate into marketing dashboards.
2. Cliniko – Flexible, Marketing-Friendly System for Multidisciplinary Teams
Overview
Cliniko is a trusted platform for psychologists, speech therapists, and behavioural clinicians. It’s highly adaptable, making it perfect for neurodiversity clinics that combine several therapy types.
AI Features
- AI Reception Tools (via Aeva AI): Virtual assistant answers calls, books appointments.
- Predictive Attendance Analytics: Spots clients at risk of disengaging.
- Smart Scheduling: Suggests best time slots to improve consistency.
Marketing & Tracking Power
Cliniko connects easily with GA4, GTM, and Meta Pixel. You can track “initial consult bookings” and “therapy plan commencements” directly from your website or Google Ads campaigns.
Pros
Cloud-based, reliable, and widely used
Strong ecosystem of integrations
Excellent for group practices
Cons
AI features require third-party apps
Limited internal marketing automation
Square Meters Digital Opinion
Cliniko is ideal for clinics focusing on digital marketing and visibility. When connected to GA4 dashboards, it provides clear insight into lead-to-booking conversions.
3. Power Diary – Affordable Automation with Marketing Focus
Overview
Power Diary is a simple, affordable Australian practice-management system designed for allied-health professionals — ideal for smaller neurodiversity clinics and solo therapists.
AI Features
- AI-Optimised Reminders: Adjusts send times for higher engagement.
- Smart Follow-Ups: Detects missed appointments and auto-reschedules.
- Campaign Automations: Re-engages inactive clients.
Marketing & Tracking Power
Supports integration with GA4, GTM, and Meta Pixel. Square Meters Digital often uses Power Diary for small clinics running local Google Ads and Facebook campaigns to track real ROI.
Pros
Budget-friendly
Easy to use, fast setup
Built-in marketing automation
Cons
Limited AI analytics
Basic reporting
Square Meters Digital Opinion
For start-ups or small neurodiversity clinics, Power Diary delivers automation and marketing visibility without the complexity of enterprise systems.
4. Lumary – Enterprise AI Platform for Multi-Service Neurodiversity Centres
Overview
Lumary (built on Salesforce) is an enterprise-grade platform used across Australia for NDIS and allied-health providers. It’s suited for large multidisciplinary centres offering psychology, OT, and behaviour therapy.
AI Features
- Predictive Care Analytics: Forecasts client goals and resource needs.
- AI Workflow Automation: Routes tasks automatically by clinician or funding stream.
- Smart Compliance Alerts: Detects incomplete NDIS documentation.
Marketing & Tracking Power
Lumary integrates natively with GA4, GTM, and Meta Ads Manager, offering granular visibility from enquiry to active plan.
Pros
Powerful AI and automation tools
Enterprise-level marketing reporting
Salesforce ecosystem support
Cons
Expensive for small clinics
Requires Salesforce training
Square Meters Digital Opinion
Lumary is the best choice for scaling neurodiversity organisations managing complex caseloads and multiple therapy types — perfect for data-driven marketing growth.
5. Splose – Modern Australian CRM Designed for Allied-Health Clinics
Overview
Splose is a new Australian CRM built for allied-health and NDIS-registered providers. It’s visually modern, intuitive, and integrates marketing insights directly into its dashboard.
AI Features
- Smart Rostering & Task Automation: Assigns clinicians automatically.
- AI-Enhanced Notes: Suggests key terms and progress patterns.
- Predictive Reporting: Highlights funding or goal progress gaps.
Marketing & Tracking Power
Splose integrates with GA4, GTM, and Meta Pixel, and includes built-in forms that capture enquiry data for remarketing.
Pros
Beautiful modern interface
AI-enabled documentation
Designed with NDIS clinics in mind
Cons
Limited third-party ecosystem (still growing)
Premium pricing for small teams
Square Meters Digital Opinion
Splose represents the future of Australian allied-health software — sleek, automated, and marketing-ready from day one.
How AI and Automation Are Transforming Neurodiversity Clinics
The use of AI in neurodiversity support is growing rapidly — not to replace clinicians, but to enhance communication, engagement, and marketing precision.
Here’s how it’s helping Australian clinics today:
- AI Scheduling: Matches therapy times with clients’ behavioural patterns.
- Predictive Attendance: Reduces no-shows and helps maintain therapy continuity.
- Smart Reporting: Summarises therapy data for families and NDIS reviews.
- Marketing Attribution: Connects GA4 & CRM data to show which ads drive therapy plan enrolments.
- AI Chatbots: Provide instant answers and booking options on websites and social media.
With these tools, clinics can build efficient, measurable systems that grow sustainably while staying human-centred.
Square Meters Digital’s Verdict: Halaxy Wins for Most Neurodiversity Clinics
After evaluating AI tools, compliance, and marketing integration, Halaxy remains the best overall choice for independent and medium-sized neurodiversity clinics.
| Criteria | Halaxy | Why It Wins |
|---|---|---|
| AI Features | Smart recalls, billing automation | Reduces admin & improves retention |
| Marketing Integration | GA4, GTM, Meta Pixel | Tracks ad performance accurately |
| Accessibility | Intuitive & compliant | Ideal for multidisciplinary teams |
| Cost-Value Ratio | High | Affordable scalability for NDIS providers |
For larger organisations, Lumary delivers advanced analytics and enterprise-level integration; for smaller therapy teams, Power Diary offers automation and marketing visibility at a lower cost.
Final Thoughts: Building Measurable Impact for Neurodiversity Clinics
Supporting neurodivergent clients requires structure, empathy, and clear communication — and the same principles apply to running your clinic.
By connecting AI-powered CRMs with analytics and marketing tracking, you can measure not just care outcomes but also business impact: from enquiry to engagement, from therapy hours to sustained growth.
At Square Meters Digital, we help neurodiversity clinics integrate systems like Halaxy, Lumary, and Splose into unified, marketing-ready frameworks — linking every ad, enquiry, and therapy session to real data.
If your goal is to scale your clinic while maintaining care excellence, our digital experts can help you build a data-driven system that supports both clients and growth.
